Sonnige Grüße aus dem Klimaland

In the Klimakarten project we investigate the development of climate protection strategies at a regional level, in Germany.

Team and partners:

Johanna Hartmann,

Anna Eschenbacher,

Marian Dörk,

Luise Strothmann,

Lalon Sander,

Jean-Philipp Baeck,

Jelene Malkowski



How can we measure Germany climate protection level? In this cooperation with taz, we investigated to which extents Germany’s pledges to implement climate protection strategies are followed by concrete regional development. We selected five different indicators for climate protection: mobility, waste, energy, buildings, and agriculture. We located, analysed, and visualised relevant data for each of these indicators at a regional level.

The image shows two physical postcards compared, one for Germany and one for Potsdam. The visualization shows data for the mobility sector, specifically the number of cars per inhabitants for the two areas.

Multi-channel and highly customizable

We designed and produced both physical and digital postcards containing visualizations covering all five indicators. The postcards exist for each of the 401 districts and 16 states in Germany. A central ambition here is that the communication of climate change should not cause readers to feel anxious, numb, or even enter a state of shock, but develop an interest and engage locally with climate change and its ramifications.

The image shows the default mode of the web interface for Klimakarten. Without any set parameter in the search bar, all postcards are visible for the indicators. The postcards are arranged on the screen as they would lie on the table, by interacting with them the user can activate them and see the details of each visualization.

The journalists are able to embed the postcards on the homepage of the newspaper website and in articles via an iframe. They can alter the presentation of the postcards in four different modes and hereby customize them according to the needs of a given article.

The visualization shows the energy consumption for new buildings in Potsdam.

A longer description of the Klimakarten project can be found here.

Klimakarten has been a collaboration with the newspaper taz, in particular with Luise Strothmann, Lalon Sander, Jean-Philipp Baeck, and Jelene Malkowski. This research is connected with the project “VIDAN: Visual and dynamic arrangements of narratives”, which is funded by the Federal Ministry of Education and Research and conducted at FHP’s UCLAB.